Wellness Was Never Just Physical.


Partner with the Fathers Sons Brothers Academy and give your members access to the part of wellness most gyms leave out - for free.

See How It Works

You went into this business because you care about your clients' health

 

But for a lot of the men who train with you, the hardest part of their lives isn't physical.

It's what's happening at home, in their heads, or in their relationships.

Most of them will never say that out loud.

Most gyms never give them the chance to.

The Fathers Sons Brothers Academy


A men's wellness program embedded into every membership.

What it is:


The Fathers Sons Brothers Academy is a men's wellness program included in your membership and offered as a free value-add to your members. 

Men's mental health pandemic is called the silent crisis because men don't have spaces and programs to support them. This is why globally 70% of suicides are men.

The Academy is the antidote.

What it solves:


Most men will never book a therapist or open a wellness app on their own. The Academy meets them somewhere they already trust: your gym.

The content, community and support improve a man's mental health. They create connection and reduce depression, stress and downstream stress-related illnesses. 

How they get it:


Every gym member gets Academy access,  embedded into their membership.

Your platform fee includes a custom-branded page with a message from your company.

Users complete a simple form to gain instant access.

How It Works

Academy Video Training Library Access Included Free


Your gym pays a small monthly platform fee. In return, all your members get unlimited access to the full FSB Academy content library. All 93 video trainings and everything we add in the future. No per-member cost. No additional admin on your side.

[Optional] Support Community & Live Events  


Members who want additional support can activate our community upgrade. This includes live sessions, a private men's community, and ongoing Brotherhood support, for a monthly fee. They pay this fee directly to FSB. Your gym earns an ongoing commission for every member who activates for as long as they stay active.

A father and son spending time together outdoors

Built For Men. Gifted By The Women Who Love Them.


The FSB Academy is built specifically for men.

But most women feel the disconnection 
long before anyone names it. 


The husband who's gone quiet, a father who's burning out, a son who won't say he's struggling.

She used to be powerless to do anything about it.

But now, your female members gift access to the men in her life that she cares about: her partner, her father, or her son.

It's a simple way for her to say she sees what he carries and wants him to have real support.

What This Costs You

Nominal pricing by member base.
Easily accessible for gyms and wellness centres of any size.

Studio

R300/mo

Up to 300 members

  • Full Academy access for every member
  • No per-member cost
  • Recurring commission on Support & Live activations

Growth

R600/mo

301 – 1,000 members

  • Full Academy access for every member
  • Lower cost per member than Studio
  • Recurring commission on Support & Live activations

Estblished

R1,500/mo

1,001 – 3,000 members

  • Full Academy access for every member
  • Lowest cost per member of any tier
  • Recurring  commission on Support & Live activations

3,000+ members or multi-site operators, get in touch to discuss custom pricing. 

Why This Works For You

Genuine differentiation

The gym that looks at holistic health, not just fitness. 

Zero cost to members

Nothing to sell, just additional value that also increases member retention.

A new revenue line

No extra staffing or admin required.

Ten years of proof

Over 1,500 men have gone through FSB's wellness programmes.

How Men Feel Inside The Academy

"Inspired to take on 2025 like a boss!"

- Alok 

"I feel a deeper sense of connection to myself."

- Luke 

"Seen and heard and energised to go and develop further my King!"

- Dan

"Enlivened and connected to a group of men that are showing up for themselves and each other. It's an honor to be here."

- Lance

"A sense of calm and confidence."

- Eric

"I've never been in a more relaxed understanding space than right now. Your circle is a contributing factor to my positive frame of mind."

- Antony

"Fired up! Connected! Inspired to level up and show up more powerfully!"

- Brian

"Amazing and energized."

- Andrew

"I feel present and more in tune with my emotional body"

- Josh

"Great! Feeling connection and cooperation."

- Scott

"Felt great to connect authentically with other men. Great energy!"

- Si

"Empowered, supported, connected and like I'm on the right path."

- Felix

"I feel present and open. Very grounded and alive."

- Joshua

"Motivated and full of self-confidence."

- Mike

"I felt very emotional and confirmed that I am on the right path!"

- Diego

"I feel Vibrant and Alive!"

- Jesse

"I feel awesome, I feel calm, Centered, ready, so excited. Grounded, ready, AHO!"

- David

"I feel more connected, grounded, supported, stronger."

- Wim

"Understanding what triggers me as a man in a chaotic world keeps me grounded. FSB sets a way to examine a way for first being aware how I operate in the world."

- Robert

"Excited and grateful for the circle and Gareth. Have committed to doing a fast today, yeppy!!!"

- Sunny

Give Your Members Something Every Other Gym Leaves Out.

No cost to your members.
A nominal monthly fee for you.
A real difference for the men and women who train with you.

Talk to Our Sales Team